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damon marketing facebook facebook for orthodontists ortho marketing ortho marketing online orthodontic marketing orthodontic marketing ideas Orthodontic Practice Marketing orthodontics marketing orthodontist marketing
Yes, Facebook has a lot of people on it every day for a long time so it makes sense to have a Facebook page and a Facebook fan page. But have you thought about the viral piece to Facebook?
Check out today’s video for a quick run down on how you should be thinking about Facebook and connecting it to your practice, your patients, and your prospective patients. Let me know your questions and thoughts.
Bye for now,
Brian J Devine
If you prefer to read, here is a copy of the transcript from the video:
Hello, it’s Brian Devine, your online marketing consultant. We are here to talk about question number four of the “Should ask” questions. That question is: How do I leverage Facebook to build backlinks and instantly communicate with everyone that I want to online?
That’s really the question that I want you to be asking, because the power of Facebook is more than having a new presence. It is a way for you to instantly communicate with hundreds of people in your community.
Here’s what I want you to be thinking about when it comes to Facebook, and putting in the time and effort to build that kind of a website, or that kind of a web presence around Facebook.
What you’re able to do is take all of the patients that you have in your practice now and invite them to be fans of your Facebook page, or friends of yours on Facebook, OK? What happens is, when they’re friends of your Facebook page, your fan page, or friends of yours, whenever you update your page, you tell them what’s going on. You have some kind of a contest. You are doing something in the community to support them. Something at a school.
Whatever it might be, you can go ahead and put that on your Facebook wall, or on your fan page, and it [snaps fingers] automatically updates every single person that is connected to your Facebook page. So, it’s now showing up on their wall.
Think about what that means. When somebody that is in your practice has their information on their wall, and they think that it’s interesting at all, they can then say to all of their friends that are already connected to them, “Hey, look at this.”
Let’s say you have a very small number of people that have accepted your friendship, so to speak, on Facebook. It’s just what they call the way that people say, “Yes, I would like to receive your information, and pass information back and forth on Facebook.”
So, what’s happening is they’re able to then say… I’ve only got 15 or 20 people on Facebook, but they can then, all those 15 or 20 can then forward that information with a click of a button to everyone else on their pages. So, you have sudden access to hundreds and hundreds and hundreds of people in your community, just by having a Facebook fan page, or even if you don’t do a fan page, at least have a Facebook profile.
If you’d like to know more about Facebook, about fan pages, about profiles, and even about utilizing their ad campaigns, which is another whole powerful system in itself, give us a call. Let us know how we can help. Come to BrianJDevine.Com and ask me any questions that you have. Give me a call or shoot me an email. Go to http://www.OrthoVideosNow.Com and see what we’re doing over there.
I look forward to conversation. Hope you found this interesting, and that’s it for now.
Just thought i would comment and say neat theme, did you code it yourself? Looks great. If you wantto swap the links with us please let me know.
I”m glad you like the theme. I was created by elegantthemes.com and altered by our team to fit our needs.
Brian